Forex broker SEO: how to buy without getting burned.
SEO sales pitches are full of promises that nobody can keep. A careful buyer asks for method, evidence and reporting instead.
Promises to distrust
Guaranteed rankings, instant results and secret link networks are warning signs. Search results depend on competition and quality; an honest agency says so.
What to ask for
A technical audit, a topic plan tied to your products, a content schedule and a monthly report with queries, clicks and enquiries. Ask to see how past clients were measured.
Cost structure
Compare fixed retainers with project fees, and check what the agency owns. You should own the site, the content and the analytics. See marketing budget notes for the wider picture.
Questions for an SEO audit
Ask what the audit covers, how findings are prioritised and who implements fixes. Request a sample report and a realistic timeline. A useful audit ends in a ranked action list, not just a score.
Reports worth paying for
A good monthly report shows queries, impressions, clicks, ranking pages, technical fixes made and planned work. It explains changes in plain language. If reports are only charts, ask for commentary.
Questions we hear
How long before I see results?
Often months, depending on competition and site history.
Is link building needed?
Only careful, relevant links. Avoid schemes.